During the factory tour, you will see the entire beer production process, from mashing the malt to fermentation and packaging. A specialized guide will explain the manufacturing process and the characteristics of the beer, allowing you to deepen your knowledge of beer. The tour is conducted in Japanese, but it is designed to be easily understood by foreign visitors, so you can participate with peace of mind.At the end of the tour, you will have the opportunity to taste fresh beer, including some of Kirin Beer’s most popular varieties. For those who do not drink alcohol or will be driving, non-alcoholic beer or soft drinks are available.There are also photo spots inside the factory, where you can take unique beer-related photos, which is one of the tour’s attractions.After the tour, you can purchase limited-edition beers, merchandise, and Hokkaido-exclusive products at the shop area.